Marketing Strategy
I stay focused on what truly matters—your business goals. My strategy, from initial research to the final product, is driven by results, not vanity metrics.
I help you connect your business goals to clear marketing objectives and actionable steps. With our B2B marketing plan, you’ll see exactly what activities we’ll tackle together. This plan aligns your teams, timelines, and resources, ensuring every effort leads to a solid return on investment (ROI).
Account Based Marketing (ABM)
If you’re like many IT Consulting Firms, a few high-value customers significantly impact your bottom line.
You need an account-based marketing strategy that identifies and engages those accounts with personalized messaging and activities to accelerate their journey down the funnel.
I leverage deep research and marketing strategy expertise to focus messages and campaigns on niche markets, hard-to-target clients, and difficult-to-reach geographies that are crucial for your growth.
My end-to-end account-based marketing services cover the entire process, from initial strategy to creative execution and results measurement. I deliver ABM campaigns that resonate with your high-value targets and drive long-term growth for your business.
Content Marketing
Your industry expertise is the engine driving your company's marketing machine.
Content is the key that unlocks your credibility with decision-makers. Great content communicates complex ideas with clarity and authority, positioning your brand as a leader and nudging your prospects closer to purchase.
To achieve that, you need marketers who understand your space, your audience, and your business goals. I have worked in that industry. I've been on the trenches, so I can nail it the first time, saving you from endless revisions.
I turn technical concepts into accessible, engaging prose that resonates with your audience. I design and implement a content engine that meets them exactly where they are—be it in your web, digital publications, Social Media, or detailed research reports.
